How to go about the Backup Software Purchase Decision?

Buying specialist software or hardware may be a rather difficult task even to the most experienced computer geek! We lesser mortals usually revert to search engines as a source for information. But as search results increase exponentially by the day, how are we supposed to sift through the jungle of matches to actually identify what we really want? Here's a quick and new solution that will minimize the time you spend on looking for a backup and storage products and information.

Actions speak louder than words, so the saying goes: I typed in two search terms "backup software" and "storage hardware". The first term resulted in 117 million matches - this is in contrast to the 111 million matches that were returned when I performed the same search on the 11th November, just 30 days ago! That's a whopping 200,000 additions daily (in 0.16 seconds). The second search term returned 120m matches in comparison to 108m matches a few weeks back.

Loads of information; but where does that leave you?

The problem gets a bit more complex: most search engines rank these results on commercial basis rather than on the software requirements of their users. Are you willing to trust one of your most valuable possessions - your data - to rankings based on everything else other than you data protection requirements?

What you'd need is a site that does all this for you and channels all the relevant information in one area.

Backupanswers.com is the new backup and storage portal that aims at educating computer users on the hot issues present and the great technologies available in the market today. Aimed primarily at small/home offices and medium sized businesses, backupanswers.com follows in the foot steps of its sibling: processlibrary.com.

The free content is an unbiased, vendor neutral reference point for small/home offices and medium sized businesses (SMBs) to come in and make dramatically more informed decisions about what technologies they should look at and invest in.

For SMBs

The storage requirements of SMB have been ignored because the SMB market has been traditionally considered small, unprofitable and as not having the same critical issues of their larger counterparts when it comes to storage, and, to a lesser extent, backup. Recent research, however, shows that SMBs face identical issues when it comes to these to mission-critical areas of any IT infrastructure. Today, vendors are bullish about the SMB market for backup and storage hardware, software and related services. Gartner state that while storage hardware sales are at a plateau, software (e.g., backup and recovery management software) and services (e.g., archiving) are growing steadily.

Backupanswers.com tackles these themes by providing a wealth of targeted content on the backup and storage industry. Featuring a plethora of related articles, white papers, technical briefs and industry news, backupanswers.com goes straight to the heart of the matter and successfully addresses technical and business issues SMBs are facing today. The portal also contains a glossary of 400+ backup and storage related terms, a directory of hardware and software vendors and service providers and a forum for discussion.

SMBs are frustrated because they feel that their specific needs seem come second to the enterprise-level firms. They face identical problems as large organizations - data integrity, backup, email and compliance to the legal requirements of their country of operation (and related data security issues).

They want powerful protection for their data and minimum downtime when disaster strikes. Moreover, their business demands that they are up and running 24x7, so the time window available for implementing a backup strategy is becoming smaller and smaller.

Through backupanswers.com, Uniblue will continue to provide value to all SMBs around the globe, not only by delivering tailor-made products that address their specific needs and wants but also by delivering valuable content that will help them in tackling their IT investment decisions and their daily network administration.

Backupanswers.com also features a non-exhaustive directory of backup and storage hardware and software vendors and third-party service providers. The companies within the backup sphere are predominantly our competitors but we still approached the more important ones with the idea for our portal. Those who responded sent us their white papers, press releases and a large collection of marketing materials to put on our site.

The idea is to have an unbiased, vendor neutral reference point for SMBs to come in and make dramatically more informed decisions about what technologies they should look at and invest in.

…and sister site to Processlibrary.com

Our experience with free content sites has been a very positive one due to the support from all our loyal customers and visitors. In less than a year since its launch. processlibrary.com which explains over processes (3000 at the last count) that may be running in anyone's computer, now caters for the needs of millions of home users and system administrators across the globe and has grown to accommodate over 100 million searches.

Backupanswers.com presents a marvelous challenge for us and we aim at achieving the same level of success as processlibrary.com. We already have had some encouraging comments from our business customers who have helped us review a pilot site.

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